Welcome to Operations Management.  This section is about the trade off between doing whatever the business does effectively versus doing it efficiently.  Ideally, a business would like to do both, but practically, most businesses cannot be fully effective as it is costly, and they cannot be too efficient or else their quality suffers.  Operations managers try to bridge the gap between doing what the market says the firm must do (i.e. be effective) and what the firm is actually able to do (i.e. operate efficiently).  In any case, they are trying to make the firm better at what it does through continous study and improvement and operations management is one of the most important aspects of management.

The following links will provide you with information on the section as well as material from the sessions.